ADTECH Rich Media is a multifunctional and easy-to-use workflow tool for interactive rich media ads.

Rich Media: engagement means success

Research shows that users are blind to the static ad units. To keep them engaged, expanding, video-in-banner, and content-like ads are key to brand advertisers’ ROI. But for the brand experiences that advertisers want today, you need a tool that will help you build, manage and report on the most complex ads.

Collaboration, without the inbox

Existing tools rely on external communication for the creation and approval of rich media. This creates seemingly endless emails back and forth for files, changes, approvals, not to mention huge room for error. ADTECH Rich Media puts it all in one place. To get a change or approval, just click a button and notification is sent to the party you need to contact. When they receive that notification they actually get access to ADTECH Rich Media to provide you with the necessary information. This unique one-interface solution allows you to create your own workflows and monitor the progress of ads easier. When everyone’s looking at the same thing, the process moves much faster.

Rich Media is Mobile

The highest performing ads in mobile have a massive impact on brand awareness. That’s why it is imperative that you can build engaging ad experiences for your mobile site or app. ADTECH Rich Media supports MRAID standards for in-app rich media for amazing device-harnessing interactions and all of the IAB’s Mobile Rising Stars so you can bring award winning experiences to your mobile ads.

New: Works with any ad server

We have added a stand-alone workflow which allows you to create your tags directly in the ADTECH Rich Media interface, allowing you to use any adserver you want. Of course, using it with ADTECH IQ maximizes your efficiency.